v. to make radically different
n. a fresh set of clothing; money

Change t-shirts 52 times in 2010 to raise awareness and funds for 52 world changers.

What do you change for?

Wednesday, November 24, 2010


Canstruction’s motto exceeds the traditional meaning of the phrase “One can make a difference.”

In fact, their motto should be rephrased: “One can makes a difference.”

Nick Telesca, Executive Director of Canstruction, explains that switching the subject for the verb is the essence of Canstruction’s mission. Led by architects and engineers, Canstruction design/build competitions showcase the designers’ talents through displays of giant canned food sculptures.

Their mission, however, does not end there.

“At the close of the exhibitions all of the [canned] food used in the structures is donated to local food banks for distribution to pantries, shelters, soup kitchens, elderly and day care centers.”

Canstruction has reinvented the social context of the food can.

And has created a literal meaning to the words “Sustainable art.”

With the help of over 30,000 volunteers, aka “hunger relief ambassadors,” helping to bring Canstruction exhibitions to life, who knows which product will breach its traditional boundary next?

The growing art movement dedicated to raising hunger awareness and distributing over 2 million pounds of food to the hungry “officially broke the Guinness World Record on February 11, 2010” with the largest canned structure exhibited in Walt Disney World.

Structure assembly—partnership with Disney

Structure disassembly— partnership with food banks in Central Florida, Miami, and Atlanta

Canstruction is bridging the gap between the bookends of our social structure.

And this year they are expanding the model to Egypt where canned structures will be assembled in 10 locations throughout the country, igniting unique cross-cultural trend in artistic reuse of everyday items.

Thanks, Nick, for teaching us how to build through reuse!

Please visit for more information.

(Canstruction’s design competitions are alleviating hunger through awareness and canned food donations)

Sunday, November 21, 2010


Charity Change is honored to have its first guest post hail all the way from Cleveland, Ohio this week! A HUGE thanks to dear friend, Ellie Berlin (and hubby Jeff Berlin's photography skills) for sharing a charity close to her heart!

This summer, I had the privilege of working with The Friendship Circle of Cleveland to help plan their first annual walkathon.

This international Jewish non-profit organization began in 1994, and caters to children with special needs and their families. The Friendship Circle of Cleveland recruits their volunteers from local high schools, and currently has about 200 teenage volunteers. These volunteers help to facilitate the many programs that Friendship Circle offers. From “Friends at Home” to “Sunday Circle,” teen volunteers and children with special needs are able to create a long-lasting bond. Each branch has its own unique programs. For example, Cleveland’s “Friends at Home” program brings teen volunteers into the homes of their special needs buddies to play games, do art projects, or just hang out.

While working with the Cleveland Friendship Circle staff, I got a first-hand look at how the staff’s dedication and love can create a ripple effect throughout the community. The walkathon had a great turnout, and I can only imagine what next year will bring . . .

The Friendship Circle currently has seventy branches, worldwide, and is still growing.

For more information about The Friendship Circle of Cleveland please visit:

For more information about The Friendship Circle please visit:

Would you like to share your favorite charity's story and tee? E-mail to be a future guest blogger!

Saturday, November 13, 2010


This post is dedicated to members of the twittersphere.

For those who have never ventured onto Twitter, check it out. It aggregates information, allowing individuals and organizations to multiply their impact through collaboration.

It’s pretty neat, just keep reading.

My relationship with ploink! began on twitter.
In registering a twitter account, I found that my name, @charitychange, was already in use. Eager to reveal the source, I followed the account and discovered that a friendly tweeter was behind @charitychange, representing a fun microdonation website called ploink!

And so, @charitychange and @charity_change’s (this blog's twitter account) “intimate” relationship began.

On Twitter.

As a website, ploink! is enabling individuals to donate small amounts of money, even 1 pence, to charities in the UK. @charitychange was appropriately named, for it reflects ploink!’s mission that small amounts of change donated on its website do make a difference. Indeed @charitychange and @charity_change are both “charity changing,” albeit with slightly different connotations.

Ploink! uses Twitter as leverage to expand their campaign, and “The response and support we get from twitter is remarkable.” For an organization that has only used Facebook and Twitter as its sole source of promotion, ploink! has 1860 followers and is catalogued on 145 lists.

How’s that for social marketing?

While ploink! currently operates as a source of funding for charities in the UK, it has embarked on a phase II version of the website, which may include the option of donating to charities outside the UK. Upon registering on ploink!’s updated website, individuals will encounter their charity giving come to life—including “animated piggy banks that move, smile, wiggle their ears etc. when you put coins into them.”

We’ve come a long way.

Gone are the days of schlepping change to the bank.

Thanks Marc, for teaching us about the virtual piggy bank!

Please visit for more information.

(Ploink! provides a medium to donate small amounts of change to charity.)

Sunday, November 7, 2010


The pink ribbon is a story of 2 sisters.

One, who carried her family through her battle with breast cancer; and the other, who carried her sister's strength and relentless courage to survivors around the world.

Meet Susan G. Komen and Nancy G. Brinker.

Although one lost her fight against cancer, together, Susan and Nancy have saved the lives and the dignity of thousands suffering from the disease. They have created the activist against breast cancer.

With nearly $1.5 billion invested in the Susan G. Komen Foundation, millions of people fighting breast cancer have been touched through The Foundation's research, outreach tools, and educational programming around the world. For many though, the Komen Foundation has reached them through "The Race."

The Komen Race for the Cure has a tangible finish line. You can see it and even touch it. It is often only 5 km away from the start, the struggle, the battle of the disease. It is a model for surviving the haunting depths of breast cancer--alongside thousands of supporters.

In pink. Stride by stride, the survivor and the supporter reach the finish. Sometimes it takes 15 minutes, sometimes it takes an hour and fifteen minutes. But in the end, all that matters is crossing that line. The finish line, the end line to breast cancer.

Everyone has joined the fight-- sometimes in the solitude of a hospital room, and sometimes in the midst of thousands on the streets of Bosnia, or Boston, or Jerusalem. Wearing pink.

That pink ribbon--as large as a building cover or as small as a pin-- empowers and sustains breast cancer fighters around the world. Imagine how one color has impacted the lives of millions of individuals. Imagine how 2 sisters, together, have built a community that knows no barriers. They all have imagined a world without breast cancer. They have made the finish line a reality.

Please visit for more information.

(The Susan G. Komen Foundation is fighting breast cancer)